Halfway Lexus

Halfway Lexus is a brand wihin the Halfway Group focusing on luxury preowned and new Lexus Vehicles. Halfway wanted a custom website that would fit the luxury status of the Lexus brand, while still differentiating themselves from the other Lexus dealerships & sites. I was the lead designer on the project, and involved in prototyping, designing, testing and QA on the final product. Furthermore I led client communication and feedback on the site, joining and contributing to meetings, as well as presenting stakeholders at each stage of the build.